Maine Huts & Trails unveils new website

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tnKINGFIELD – Maine Huts & Trails launched their new website in December and visitors looking to learn more about the organization or plan a backcountry adventure are now offered a visually pleasing, fun and interactive way to do so. The new site, www.mainehuts.org, now provides a vibrant way to help inform potential guests about what the “huts” are really like and what to expect from the numerous trip options available throughout the seasons.

Maine Huts & Trails offers a unique way to experience a true Maine wilderness adventure without guests sacrificing many of the comforts of home.

“People think ‘hut’ and imagine a cold, unwelcoming shack in the middle of the woods, and the new site gives a virtual tour of our gorgeous eco-lodges and allows them to imagine the joy of making their way through Maine’s peaceful woods to end up in a warm, cozy and utterly inviting place,” said Kate Boehmer, marketing associate.

The site has pages detailing what each of the four huts is like, including descriptions of the food, amenities, and heated bunkhouses visitors will find. There are eight videos and dozens of photos giving viewers a fantastic virtual hut experience. Numerous guest testimonials give a first-hand viewpoint from visitors throughout the year, as well.

For those unsure of the best way to experience the huts, the new website has a fun “What’s Your Adventure Style” quiz that asks guests to select their preferred season, activities and adventure style – relaxed, enthusiastic or trailblazer – and offers trip suggestions best suited to their desires.

“There is a wealth of advice and information for people to help them plan for their trip according to the season and what is offered at each hut,” Boehmer said. “They can see trail conditions and packing lists, and learn about our gear shuttle service, as well. The site really reflects what we’re all about – providing an amazing outdoor adventure for the whole family in every season and ending each day with a warm meal and cozy fire.”

The website also details how each hut is eco-friendly and completely off the grid, from the composting toilets to the state-of-the-art power grid using solar or hydro power.

The site was designed by Nancy Marshall Communications, a public relations and marketing firm based in Augusta, Maine. For more information and to view the new website, please visit www.mainehuts.org.

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